Pepsi vs Coke On Twitter

Gramener | Sep 04, 2015 | | | |

 

@CocaCola scores over @Pepsi on Twitter.

Is the trend the same for their respective regional handles?

In Spain, @CocaCola_es dominates Pepsi's @PepsiMax_Es.

But @PepsiMax_Es gained more followers during the week of Aug 28 - Sep 3.

How are the numbers building up for these Cola Giants in Brazil, Canada & The Netherlands?

How are the big brands faring on twitter? In the first part of our series 'Brands On Twitter' we compare the Cola giants, Pepsi & Coca Cola.

We dug up 32 of Coca Cola's & 25 of Pepsi's verified twitter handles and listened to the story the numbers had to say.

Most number of Tweets

1st place - @CocaCola

2nd place - @pepsi

Most number of Followers

1st place - @CocaCola

2nd place - @pepsi

Most number of Friends

1st place - @CocaCola

2nd place - @pepsi

And with that ends all familiarity. Which handle do you think has favorited the most number of tweets overall? It's not the main @CocaCola handle but it's their Colombia handle @ColaColaCol .

@CocaCola gained 4244 followers, the most in the last 7 days and also has favorited the most number of tweets : 482 - an indication of its constant engagement with customers on Social Media. If you thought @CocaCol walked away with all of the awards you were wrong.

Regional Battles

@CocaCola_es vs @PepsiMax_Es

Coca Cola's Spain handle @CocaCola_es has followed 52 accounts in the past week, the highest in this category. @PepsiMax_Es though gained more followers during the week of Aug 28 - Sep 3.

Which handle is in second place for the 'most number of followers gained in the last 7 days'? It's Pepsi's Venezuela handle @PepsiVEN which gained 3875 followers.

@PepsiBr vs @cocacolazero_br

@PepsiBr is certainly doing well on Twitter compared with @cocacolazero_br, Coca Cola's Brazil handle.

Which Cola giant's twitter handle tweeted the most in the last 7 days? It was Pepsi's Brazil account @PepsiBr ; a whopping 3001 tweets in the last 7 days!

@CocaCola_NL vs @PepsiNederland

The case in the Netherlands though is different. @CocaCola_NL is more active than its Pepsi counterpart.

@PepsiCanada vs @cocacola_ca

While in Canada, it is a tug-of-war between these two Cola giants;

For more insights check the interactive version here.

 

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