Data to Action Course

Your data has a insight. Let's discover it.

Storytelling has a 30x RoI. Leverage it.

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This course teaches you how to find insights from data and narrate them as stories.

Who will benefit from this course?

College students
Corporates workforce
Government employees

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Data storytelling is the biggest skill gap for data scientists and managers

Data volume double every 18 months. But our ability to understand data has stayed flat for millenia.

If left unchecked, data investments go waste. Data fatigue builds up. The digital divide deepens.

Explaining data better can drive a data culture and build a more rational society.

Stories are memorable and viral. They can build a data-driven decision culture.

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Taught by experts

Frequently asked questions

What will you learn? This course teaches you how to:
  • Find the right problems data can solve
  • Find insights from data
  • Convert insights into a storyline
  • Present the storyline visually
What will you be able to do after the course?
  • Discover what casues poor performance
  • Prioritize insights that are big, useful & surprising
  • Communicate clear narratives that persuade and drive action
What's the duration of the course? The course covers 6 modules over 2 days, with sessions of 3-4 hours each day. What is the course outline?
  1. Introduction to Data Storytelling.
    Why do we need storytelling at work?
    How is data communicated through storytelling?
    What is the impact of data storytelling? (Case Studies)
  2. Discover the Persona & Intent.
    What are possible audiences for the same data analysis?
    What is the context for each audience: what is their problem & what impact does it have?
    How can you discover these details about your audience?
  3. Formulate Insights.
    What are insights?
    What makes an insight valuable?
    How can you evaluate your data analysis for the best insights?
  4. Craft a storyline.
    What are structures of stories?
    How can you create a storyline for your analysis?
  5. Design the story
    What format should you use for your story?
    What visualization is best for your analysis?
    What design improvements can enhance your data story?
  6. Deliver the story
    How do you deliver data stories well?
Is it online?
Yes.
Will I get a certificate on completion?
Yes, you will get a certificate issued by Gramener.

Welcome to the Data Story Workshop

- Each module will have - 30 min of video instruction - 30 min of reading material - 1 hr hands-on classroom exercises (10 marks each) - 1 hr homework exercises (10 marks each) - Prerequisites: - Familiarity with Microsoft Excel & Microsoft PowerPoint, or equivalent tools such as Google Docs, Libre Office, etc. - Mode of instruction: Online classroom - Timing: - The course will be run synchronously for a classroom of up to 100 participants - This will be conducted 4 times a year, tentatively n the first weeks of Jan, Apr, Jul and Oct starting Oct 2020 - This apart, participants can also be enroll online and take this up themselves ### About the course - **Mode: online**. It's easier than travel - **Duration: 1-2 hrs**. It's hard to spare more time - **What will students learn?** How to: 1. *Find* the right problem for your audience 2. *Analyze* data to solve the problem 3. *Filter* the analysis for insights 4. *Convert* the insight into a storyline 5. *Present* the storyline visually - **Prerequisites: None**. This is for beginners looking to understand how to get insights from data. - **Who is the target?** People who need to explore data or build the skill. - College-level students (or higher) - Corporate workforce - Government employees - **Methodology: Guided exercises**. People learn by doing. But open-ended exercises are hard. We will provide: - **Starter datasets** (Students can bring their own) - ... that are **domain-specific** (e.g. public finance, B2B sales, ad ratings) for familiarity - **Multiple-choices**. The entire exercise can be completed by just picking options - **Flowcharts** to help pick options - **Publishing**. Students can showcase their accomplishment and share their story - **Feedback**. Students can get feedback based on course principles on where to improve ### Table of contents - Data storytelling is a critical skill for data scientists, analysts & managers - You have data. Now what? **Choose**: Dataset [TODO] Dataset collection. (1) Make a list. (2) Anonymize from Gramener case studies. - Who is your audience? They determine the story. **Choose**: Role. [TODO] Make a list of roles against each domain - What is their problem? That defines your analysis. **Choose**: Problem [TODO] List problems against each dataset - Find the right analysis to solve the problem. **Choose** via **Flowchart**: Analysis [TODO] Patterns of problems, and analyses that answer them - Filter for big, useful, surprising insights. **Choose**: Rate insights - Start with the takeaway. Summarize your entire story. **Choose**: Takeaway - Structure supporting analyses as a tree. **Choose**: Story tree - Pick a format based on how your audience will consume the story. **Choose** via **Flowchart**: Format - Pick a visual design based on the takeaway. **Choose** via **Flowchart**: Chart [TODO] Templates against these - Annotate to explain & engage. Use four types of narratives. **Choose**: Annotations - Publish your story - Practice data storytelling ### Course Material includes - Offline PowerPoint presentation - Online web-based slides - **Support material**: Links will be available to: - Multiple datasets in each domain - Sample audiences & problems - Flowcharts to select analysis, medium and chart - Online exercises to choose (role, problem, analysis, etc) - Publish exercise in any format (image, PDF, text, Office, link) - **Instructors**: Drawn from a volunteer pool of expert & aspiring data storytellers