Explorable Narratives

Do you create data stories to actively engage executives or clients? How can you help them get the most out of the insights and drive better decision-making? The User Insights Playbook uses the concept of Explorable Narratives to provide structure to data stories using a combination of guided narration & interactivity.

Business Playbook Intro

Case Study

AcmeCorp has guidelines for their new joiners in their consumer research teams. These guidelines are essential to succeed in their user experience research strategies.

Each module has a number of highly detailed strategies with decision-making involved at every stage. The team finds it difficult to consume this information in its current format.

The playbook introduces a fun, intuitive, professional, and engaging medium for training new associates at AcmeCorp.

Business Playbook Case Study

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